creative direction
ERA404 Helps Vessel Crew Become a Little More Social
October 31, 2014 - Press Releases
NEW YORK—This summer, Deb Deffaa of Trident Networks contacted ERA404 with an idea to bring the world of social networking to the crew of seafaring vessels. And while the logistics seemed mind-boggling, the idea sounded more than intriguing.
In 2011, the 360 commercial ports of America, alone, took-in goods worth $1.73 trillion. There are more than 100,000 ships at sea, carrying between 12 and 110 crew members. Each laborer signs-on for contracts lasting 4-6 months. And while many of the sailors have families at home—be it Germany, Panama, The Philippines, or somewhere in between—they need to keep in touch with expensive satellite phone calls and with limited access to email. Shore-leave time dwindles at just a few hours, giving them little ability to even set foot in the countries where they deliver their precious cargo. And their view through a porthole window always replays the same footage of the middle of the ocean.Read More
www.era404.com Site Relaunch
May 21, 2012 - Press Releases
NEW YORK CITY—ERA404 Creative Group, Inc., the New York design, development and strategy studio, is pleased to announce the launch of its newly revamped website, portfolio and client portal.
The new www.era404.com showcases selected work from the past decade of business and is part of a strategy to reposition themselves as leaders in multi-disciplinary creative and forward-thinking development. The site features an online portfolio, creative reel and dozens of other HD videos that make use of HTML5 and browser-native players, eluding the requirement of plugins for Adobe® Flash and Apple® Quicktime videos. Each page of the site is saturated with social media options (Facebook, Twitter, Pinterest, and Google Plus) and the site has been re-engineered to be optimized for search engines, RSS feeds, Facebook OpenGraph, mobile (and tablet) devices and responsiveness to multiple browsers/platforms/resolutions.Read More
